How To: Getting Alexa to like you
One problem many people are begining to face is that of Alexa. Alexa is not exactly the problem itself, the problem is that many advertisers will look at your Alexa rating and make a judgement based on it.
The problem with Alexa is that it only tracks information gathered from people who use the Alexa toolbar with Internet Explorer.
Most of my traffic comes from people who use FireFox. These hits will never be counted by Alexa, or will they?
If you look at the traffic details for hmtk.com You will see one huge spike in the beginning followed by a shorter spike. These are the result of my blog being 'dugg'. My 3 month average has been hovering about 225K and you can see that my traffic is fairly steady.
My traffic is not earth-shattering but it is steady and you would think an advertiser would like steady traffic rather than tall peaks and low valleys. Sadly, they look at the Alexa ranking (225K) and that is all they see.
Also, this blog is Page Rank 5 according to Google. Google must know something Alexa does not?
I would also like to cast your eyes on this:
The traffic data are based on the set of toolbars that use Alexa data, which may not be a representative sample of the global Internet population. Known biases include (but are likely not limited to) the following:
Our users are disproportionately likely to visit sites that are featured on alexa.com such as amazon.com and archive.org, and traffic to these sites may be overcounted. The extent to which our sample may overcount or undercount users of the various browsers is unknown. Alexa's sample includes users of Internet Explorer, Firefox and Mozilla browsers. The AOL/Netscape and Opera browser is not supported, which means that sites operated by these companies may be undercounted. The extent to which our sample may overcount or undercount users of various operating systems is unknown. Alexa sample includes toolbars built for Windows, Macintosh and Linux.
The rate of adoption of Alexa software in different parts of the world may vary widely due to advertising locality, language, and other geographic and cultural factors. For example, to some extent the prominence of Chinese sites among our top-ranked sites reflects known high rates of general Internet usage in China, but there may also be a disproportionate number of Chinese Alexa users.In some cases traffic data may also be adversely affected by our "site" definitions. With tens of millions of hosts on the Internet, our automated procedures for determining which hosts are serving the "same" content may be incorrect and/or out-of-date. Similarly, the determinations of domains and home pages may not always be accurate. When these determinations change (as they do periodically), there may be sudden artificial changes in the Alexa traffic rankings for some sites as a consequence. The Alexa Toolbar turns itself off on secure pages (https:). Sites with secure page views will be under-represented in the Alexa traffic data.
Source - Alexa Disclaimer
You might be begining to wonder what this has to do with the title of this post. Fear not for I will now tell you how to make Alexa like you.
If someone does not have the Alexa toolbar installed there is still a way to make the hits on your site count by using a redirect.
http://redirect.alexa.com/redirect?http://www.hmtk.com/
If you create a link to your site with the above redirect code the visit will be counted by Alexa. It will not, however, be counted by Google when figuring page rank.
So, which do you want? A better Google Page Rank or a better Alexa rating?
UPDATE: After running this for a little over two months (and some nefarious versions of it) I have come to the conclussion that this is no way helps you. Just going to your own site from three different Alexa enabled computers (or changing your dynamic IP address often) gives you far more benefit than this does.
If you want to help me increase my Alexa rating click this link -> HMTK.com deserves a better Alexa rating
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So which do you prefer? The Google ranking or Alexa? Seems pretty weak of Alexa to not incorporate FF considering its market share these days.
I prefer the Google Page Rank over Alexa.
According to the extended data from Alexa:
Hmtk.com traffic rank in other countries:
Canada 41,894
United States 54,936
Japan 93,044
United Kingdom 113,619
Germany 258,680
I must have a big following in Canada!
Hmmmm…I can’t decide what would be better. But right now, it seems as though Alexa is more heavily weighed than PR when it comes to advertising. Is there a way to do it externally without doing the redirect on your site…kinda like you did with just a link? Does Alexa count that and Google still likes you too?
The reason Google does not “like” you is because the link is to Alexa not your site.
I would suggest that if the link is no-follow have it be an Alexa redirect link. Otherwise have it be a real link.
I am curious how this would work if someone submitted your content to Digg using the Alexa redirect as part of the URL…
As long as you use the toolbar it’s being counted–that includes Firefox.
There is no Alexa toolbar for Firefox
Interesting. The traffic data from Alexa are pretty accurate for the top sites but as we go further …
Anyway, I think http://www.compete.com/ is more accurate but they only have data from US for now.
I have looked at compete.com before and they are good. The only problem is that far too many advertisers look at Alexa numbers so you are forced to work with Alexa.
I commonly hear people say, “then just use Alexa” but the only toolbar I use is StumbleUpon.
“Most of my traffic comes from people who use FireFox. These hits will never be counted by Alexa, or will they?”
Noooo there are Alexa plug ins available for firefox which I can assure you have the desired effect.
Interestingly one of them has a google page rank in it as well.
The google page rank shown in the Alexa plug in sometimes differs from the google toolbar itself, and heres why:
http://www.sitelogic.co.uk/google-page-rank-fluctuating/
Ok people, here’s the Alexa plug in I use for firefox
https://addons.mozilla.org/firefox/321/
It has a the Alexa rank, Google rank, and loads of other features, such as identifying no follow tags in a page, show keyword density.
I will add a post about it on my blog in a day or so.
That’s a good find Jez, thanks!
Sorry, posting again to subscribe
More Gumph on plug in:
Display the Google PageRank and Alexa popularity score anywhere in your browser, along with fast keyword density analyser, keyword/nofollow highlighting, backward/related links, Alexa info and other seo tools.
[...] Boost your Alexa ranking from firefox - Jez calls me out on my earlier post about getting Alexa to like you. He shows us that there is a way to get Alexa to count you when using [...]
A better option is to make the Alexa redirecting JavaScript-powered: in this way the HTML will not be modified, and the redirects will still work. I’ve applied this technique to a new plugin called Better “Alexa Redirect” WordPress plugin. If you are interested about it, visit this URL to learn more about it:
http://kaloyan.info/blog/better-alexa-redirect-plugin/
or visit this page to download it:
http://wp-alexa-redirect.googlecode.com/